At this in-person Mobile & App Masterclass, you will hear presentations from expert speakers, addressing the key challenges in mobile and app marketing, covering topics such as data privacy, app store optimisation, user acquisition, analytics, and user engagement and retention. You will then have the opportunity to discuss the topics and address your questions in a series of breakout sessions.
Our Masterclasses are tailored to address your specific questions about ASO and mobile marketing. Unlike traditional events, we focus on your unique needs and provide an opportunity to connect with other brands, learn from their mobile success stories and to ask the questions that matter the most to you.
Event Agenda | April 29 2025
8:45am - 9:15am
Breakfast & Networking
9:15am - 10:20pm
Expert Presentations
10:20am - 12:00pm
Roundtable Discussions
12:00pm - 12:20pm
Keynote Presentation from Zakiya Evelyn, Lifecycle Marketer at Bark
Zakiya Evelyn is a Lifecycle Marketer at Bark, with years of experience owning the full customer journey—from welcome flows to win-backs and everything in between. They have a special love for mobile and in-app moments that drive growth, engagement, and “wait, how did I just add 3 extra toys to my box?” And no… they can’t get you free BARK Air tickets (trust me, they’ve tried)
12:20pm - 12:45pm
Lunch & Networking
12:45pm
Event Close
Reserve your place
The Future of Mobile Festival is a series of exclusive events with a limited number of places. Join professionals from the mobile marketing industry for a valuable and collaborative masterclass.
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